Template can let you make your web pages very quickly and easily.

You can create your own template, starting with make the home page, then make other pages by just replace the home page content with “product” content.

there are also many ready-made templates webmasters can use free or pay for it for those who lack of time or skills or prefer professional designs.

Related Links:

How to design a good website

Layout: use tables, CSS or template.
Graphics, Backgrounds, and Colors.
Browser and platform Compatibility .