Adsense Format

Text Ads
Horizontal:
Leaderboard (728 x 90)
Banner (468 x 60)
Half Banner (234×60)

Vertical:
Skyscraper (120×600)
Wide Skyscraper (160×600)
Vertical Banner (120 x 240)

Square
Button (125×125)
Small Rectangle (180×150)
Square (250 x 250)
Medium Rectangle (300 x 250)
Large Rectangle (336×280)

Image ads
Leaderboard (728 x 90)
Banner (468 x 60)
Skyscraper (120×600)
Wide Skyscraper (160×600)
Medium Rectangle (300 x 250)
Large Rectangle (336 x 280)
Square (250 x 250)

Link Units
(120×90) (120×90_4)
(160×90) (160×90_4)
(180×90) (180×90_4)
(200×90) (200×90_4)
(468×15) (468×15_4)
(728×15) (728×15_4)

Adsense channel

google_ad_channel =”";

Alternative color

google_alternate_color = “0000FF”;

Alternative ads

google_alternate_ad_url = “http://www.toplistweb.com/ads.htm”;

Adsense on a Framed page

google_page_url = document.location;

Adsense ads color rotate

google_color_border = ["c8ccc8″,"ffffff","ffffff","000000″];
google_color_link = ["0000ff","0000ff","ffff00″,"63b4cd"];
google_color_bg = ["f0f0f0″,"f0f0f0″,"ffffff","ef6c6c"];
google_color_url = ["666666″,"666666″,"000000″,"000000″];
google_color_text = ["999999″,"000000″,"000000″,"000000″];

Adsense section targeting

<!- google_ad_section_start ->
Content you want to emphasize.
<!- google_ad_section_end ->

If you want some content to be ignored, use
<!- google_ad_section_start(weight=ignore) ->